diff --git a/etherpump/commands/pull.py b/etherpump/commands/pull.py
index dcb49f0..869d5f4 100644
--- a/etherpump/commands/pull.py
+++ b/etherpump/commands/pull.py
@@ -377,22 +377,15 @@ async def handle_pad(args, padid, data, info, session):
             # once the content is settled, compute a hash
             # and link it in the metadata!
 
-            #  include magic words
+            ##########################################
+            # INCLUDE __XXX__ MAGIC WORDS
+            ##########################################
             if args.magicwords:
-
-                ##########################################
-                ## INCLUDE __XXX__ MAGIC WORDS
-                ##########################################
                 pattern = r"__[a-zA-Z0-9]+?__"
-                magic_words = re.findall(pattern, text)
-                magic_words = list(set(magic_words))
+                all_matches = re.findall(pattern, text)
+                magic_words = list(set(all_matches))
                 if magic_words:
                     meta["magicwords"] = magic_words
-                    print(
-                        "FOUND MAGIC WORD(s): {} in {}".format(
-                            magic_words, padid
-                        )
-                    )
 
     links = []
     if args.css: